Tuesday, February 17, 2009

Selling Agile to Upper Management

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As the Vice President of Product Development, Rich Sheridan transformed his organization by adopting radical co-location and Extreme Programming practices. In this presentation, Rich will share the history of this transformation including the tactics he used in selling this idea to his peers, his CEO, the Board of Directors, and ultimately to his team members. Rich now runs a software design and development company that was built from the ground up with an Agile culture and Agile processes. As the CEO of this company, Rich routinely has to sell customer executives on why they will realize business value from practices such as unit testing and paired-programming.

Rich will share with you his perspective on answering business leadership questions such as...

"Why should I pay for two programmers to do the job of one?"
"Why should I pay for unit testing, why not just write it correctly the first time?"
"We paid a ton for those cubes and now you want me to take them down?"
"Why should we have to visit with you every week, didn't you read our requirements document?"
"How could people work in a loud environment like yours?"
"If you use paired programming, how can you tell who the best programmers are?"

Richard Sheridan

Richard Sheridan

After only two years in business, Rich Sheridan, CEO of Menlo Innovations became the Forbes "Hire Yourself" cover story for all those choosing entrepreneurship over unemployment. The next year, it was a Wall Street Journal article on the unique office Menlo uses for software design and development.

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